Who We Are
Who We Are
Your gifted minds behind the scenes, conceptualizing visions, amplifying brands, and curating experiences.
We Are Thought Leaders
Thought Leaders
Meet Our Team
AMSA Creative, also known as AMSA, is a minority, disadvantaged woman-owned small business, full-service video production, and marketing firm. AMSA leverages state-of-the-art technology and inventive strategies through diversified platforms to curate a unique and tailored experience for our clients. An organization of visionaries who champions in developing and retaining client relationships through creativity and truly understanding the needs of our client.
Since 2016, Mercedes has led the AMSA team using her superpowers as a program director, writer, and producer. She has a magnetic personality and a proven history of creating unique, organic content for small and commercial industries while always maintaining a positive attitude. Mercedes’ previous work in retail management and real estate honed her business and operations acumen required to run a successful video production company.
From idea to output, Alexander is our resident film and editing expert with 10+ years of experience. As AMSA’s authority on all things video, he leverages industry trends and the client’s goals to recommend the best course of action. Being the eye behind the lens, he is skilled at directing and creating engaging cinematic experiences. Alexander brings an extensive knowledge of advanced editing software and the latest equipment innovations capturing footage through organic shots that “wow” clients. With previous work editing and operating cameras at RaffertyWeiss, it’s no surprise clients appreciate Alexander’s know-how and ability to execute their vision.
A ninja with the sticks both literally and figuratively, Marcus is the Director/DP of your dreams! He’s a triple threat! gaining accolades in filmmaking, video editing and a 3rd degree blackbelt. If you need a talented and agile film and video director/editor, Marcus is your guy. He has a gift of utilizing abstract and dynamic editing styles to keep audiences engaged and at the edge of their seat in addition to his technical experience with Cinematic, DSLR cameras, and drones (he is a licensed Drone Pilot!). When it comes to shooting, Marcus is highly energetic and will conform to the most uncomfortable positions and even skydive just to get the best shot. Prior to AMSA, Marcus was an AV Specialist at Marriott International and served as a contracted camera operator for top government entities.
Jenna is a Fine Artist who implements AMSA’s creative concepts for leading digital marketing and web solutions. Her zest for visual storytelling, branding, and package design is evident in her achievements. She has a natural, innate ability to collaborate, adhere to budgets, manage schedules, and pay attention to even the smallest of details. Before working at AMSA, Jenna was a Senior Designer for Newell Brands in their home fragrance division. We’re happy she made the leap to the agency side where she can share her talents (and her chocolate covered raisins!)
Whether a client needs professional portraits or scenic imagery, Princeton delivers. His experience in corporate branding and event photography makes him versatile with a keen ability to handle any task with ease. Princeton’s photos have received national recognition and are published in online editorials. Before AMSA, he took candid photos for Amtrak and captured corporate branding photos for the DC Preparatory Charter School. Princeton also has years of project management training that comes in handy at AMSA.
A tech-savvy audiophile and mix master, Steven is AMSA’s sound specialist with 7+ years recording and manipulating sound to perfection. He uses the latest hardware and software to capture sound, mix, and edit tracks. Steven is a marvel at mixing and editing narration and voiceover sound effects for live performances and speeches. He also excels at synchronizing and equalizing pre-recorded dialog, music, and sound effects with visual action of motion pictures or television production. Previous work includes using his talents for Prince William County and Sodexo at Fannie Mae to innovate audio mixing and recording.
Avid sunglass collector, trench coat enthusiast, data geek, and one who just can’t seem to put the phone down, Norris is the digital voice of AMSA Creative. With a Bachelor’s degree in Media and Communication Studies coupled with over 6 years of experience in business administration, sales, and marketing, Norris champions the social media playing field by implementing successful media campaigns in addition to developing optimal and effective marketing strategies. Norris has a true eye of the tiger and an unmistakable savviness in his wit. He has a naturally compelling aura, a highly contagious energy, and a personality that is out of this world. As the social media strategist at AMSA Creative, there would be no position better suited for his magnetic and convivial flair.
Mercedes
Co-Founder, CEO, Writer, Producer
“Who says you can’t love Go-Go music and Hamilton?” Since 2016, Mercedes has led the AMSA team using her superpowers as a program director, writer, and producer. She has a magnetic personality and a proven history of creating unique, organic content for small and commercial industries while always maintaining a positive attitude. Mercedes’ previous work in retail management and real estate honed her business and operations acumen required to run a successful video production company.
Alex
Co-Founder, Director of Editing & Photography
“I like Anchovies and Pineapples on my pizza” From idea to output, Alexander is our resident film and editing expert with 10+ years of experience. As AMSA’s authority on all things video, he leverages industry trends and the client’s goals to recommend the best course of action. Being the eye behind the lens, he is skilled at directing and creating engaging cinematic experiences. Alexander brings an extensive knowledge of advanced editing software and the latest equipment innovations capturing footage through organic shots that “wow” clients. With previous work editing and operating cameras at RaffertyWeiss, it’s no surprise clients appreciate Alexander’s know-how and ability to execute their vision.
Marcus
Director
“A good pack of gummy bears is essential during the creative process (trust me there’s a difference)“ A ninja with the sticks both literally and figuratively, Marcus is the Director/DP of your dreams! He’s a triple threat! gaining accolades in filmmaking, video editing and a 3rd degree blackbelt. If you need a talented and agile film and video director/editor, Marcus is your guy. He has a gift of utilizing abstract and dynamic editing styles to keep audiences engaged and at the edge of their seat in addition to his technical experience with Cinematic, DSLR cameras, and drones (he is a licensed Drone Pilot!). When it comes to shooting, Marcus is highly energetic and will conform to the most uncomfortable positions and even skydive just to get the best shot. Prior to AMSA, Marcus was an AV Specialist at Marriott International and served as a contracted camera operator for top government entities.
Princeton
Photographer
“One thing I can’t live without is my family and friends” Whether a client needs professional portraits or scenic imagery, Princeton delivers. His experience in corporate branding and event photography makes him versatile with a keen ability to handle any task with ease. Princeton’s photos have received national recognition and are published in online editorials. Before AMSA, he took candid photos for Amtrak and captured corporate branding photos for the DC Preparatory Charter School. Princeton also has years of project management training that comes in handy at AMSA.
Steven
Audio Engineer
“God is my strength and power, and he maketh my way perfect” 2 Samuel 22:33 A tech-savvy audiophile and mix master, Steven is AMSA’s sound specialist with 7+ years recording and manipulating sound to perfection. He uses the latest hardware and software to capture sound, mix, and edit tracks. Steven is a marvel at mixing and editing narration and voiceover sound effects for live performances and speeches. He also excels at synchronizing and equalizing pre-recorded dialog, music, and sound effects with visual action of motion pictures or television production. Previous work includes using his talents for Prince William County and Sodexo at Fannie Mae to innovate audio mixing and recording.
Norris
Social Media Strategist
“Know your worth in everything you do.” Avid sunglass collector, trench coat enthusiast, data geek, and one who just can’t seem to put the phone down, Norris is the digital voice of AMSA Creative. With a Bachelor's degree in Media and Communication Studies coupled with over 6 years of experience in business administration, sales, and marketing, Norris champions the social media playing field by implementing successful media campaigns in addition to developing optimal and effective marketing strategies. Norris has a true eye of the tiger and an unmistakable savviness in his wit. He has a naturally compelling aura, a highly contagious energy, and a personality that is out of this world. As the social media strategist at AMSA Creative, there would be no position better suited for his magnetic and convivial flair.
Core Values
Core Values
Here's What We Believe In
Trust
AMSA’s work environment is open, honest, collaborative, and family oriented. Our word is our bond and we prioritize our client’s needs, creating and executing strategies in full transparency from start to finish.
Quality
We love our craft and are here because we love what we do. It’s our passion. We refuse to compromise quality and put 110% into everything we do, always striving for the highest caliber of work. From conception to delivery, every project is HD/HQ, offering work of lasting value.
Integrity
We don’t take our commitments lightly. We uphold the highest ethical standards and fully promote trust and respect. We take accountability, we learn from our mistakes, and will do everything within our power to meet and exceed expectations. We do the right thing always.
Creativity
Creativity is what unites and ignites us. It is the heart of the company DNA. We go beyond conventionality and dig deep into new ideas and approaches so new possibilities and innovation can flourish.
Professionalism
Every project leverages our expertise and gets the respect and attention it deserves. We maintain the highest standards of professional behavior, speaking in truth, acting with fairness, and behaving with regard to our partners and clients.
Diversity & Inclusion
We’re down-to-earth and authentic, true to ourselves, our work, and honest with our clients. We share a diverse set of perspectives and experience and thrive on building something together that we could not build alone.